> ## Documentation Index
> Fetch the complete documentation index at: https://docs.twenty.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Closed Won Automations

> Automate post-win activities when opportunities close.

When a deal closes, multiple things need to happen: update company status, notify team members, create onboarding tasks. Automate all of this with a single workflow.

## The Problem

When an opportunity moves to "Closed Won":

* Company type needs to change from "Prospect" to "Customer"
* Onboarding tasks need to be created
* Customer success team needs to be notified
* Sales rep needs confirmation

Doing this manually is time-consuming and error-prone.

## The Solution

Create a workflow that handles all post-win activities automatically.

## Complete Workflow Setup

### Step 1: Create the Workflow

1. Go to **Settings → Workflows**
2. Click **+ New Workflow**
3. Name it "Deal Won - Post-Win Automation"

### Step 2: Configure the Trigger

1. Select **Record is Updated**
2. Choose **Opportunities**
3. Under "Fields to monitor", select **Stage**

### Step 3: Add Stage Filter

1. Add **Filter** action
2. Condition: `{{trigger.object.stage}}` equals "Closed Won"

### Step 4: Update Company Type

1. Add **Update Record** action
2. Configure:

| Field               | Value                           |
| ------------------- | ------------------------------- |
| **Object**          | Companies                       |
| **Record**          | `{{trigger.object.company.id}}` |
| **Type**            | Customer                        |
| **First Deal Date** | `{{trigger.object.closedAt}}`   |
| **Account Owner**   | `{{trigger.object.owner.id}}`   |

### Step 5: Create Onboarding Task

1. Add **Create Record** action
2. Configure:

| Field                   | Value                                                                                                |
| ----------------------- | ---------------------------------------------------------------------------------------------------- |
| **Object**              | Tasks                                                                                                |
| **Title**               | `Onboarding: {{trigger.object.name}}`                                                                |
| **Assignee**            | Customer Success team member                                                                         |
| **Due Date**            | 3 days from now                                                                                      |
| **Priority**            | High                                                                                                 |
| **Related Company**     | `{{trigger.object.company.id}}`                                                                      |
| **Related Opportunity** | `{{trigger.object.id}}`                                                                              |
| **Description**         | `New customer onboarding for {{trigger.object.company.name}}. Deal value: {{trigger.object.amount}}` |

### Step 6: Notify Customer Success

1. Add **Send Email** action
2. Configure:

| Field       | Value                                                                       |
| ----------- | --------------------------------------------------------------------------- |
| **To**      | [customer-success@yourcompany.com](mailto:customer-success@yourcompany.com) |
| **Subject** | `🎉 New Customer: {{trigger.object.company.name}}`                          |
| **Body**    | See example below                                                           |

**Email body example**:

```
Hi CS Team,

We have a new customer!

Company: {{trigger.object.company.name}}
Deal: {{trigger.object.name}}
Value: {{trigger.object.amount}}
Sales Rep: {{trigger.object.owner.name}}
Close Date: {{trigger.object.closedAt}}

An onboarding task has been created automatically.

Let's give them a great start!
```

### Step 7: Confirm to Sales Rep

1. Add another **Send Email** action
2. Configure:

| Field       | Value                                                                                                                |
| ----------- | -------------------------------------------------------------------------------------------------------------------- |
| **To**      | `{{trigger.object.owner.email}}`                                                                                     |
| **Subject** | `✅ Deal Closed: {{trigger.object.name}}`                                                                             |
| **Body**    | Congratulations! Your deal has been processed. The customer success team has been notified and onboarding has begun. |

### Step 8: Test and Activate

1. Test by moving a test opportunity to "Closed Won"
2. Verify:
   * Company type changed to "Customer"
   * Onboarding task created
   * CS team received email
   * Sales rep received confirmation
3. Activate when ready

## Handling Closed Lost

Create a similar workflow for lost deals:

### Trigger

* Record is Updated (Opportunities, Stage = "Closed Lost")

### Actions

1. **Create Record**: Task for "Lost Deal Analysis"
2. **Update Record**: Add lost reason to company record
3. **Send Email**: Notify manager of lost deal

## Advanced: Multi-Step Onboarding

For complex onboarding, create multiple tasks:

```javascript theme={null}
export const main = async (params) => {
  const tasks = [
    { title: "Welcome call", daysFromNow: 1, assignee: "CS" },
    { title: "Send onboarding materials", daysFromNow: 2, assignee: "CS" },
    { title: "Technical setup", daysFromNow: 5, assignee: "Support" },
    { title: "30-day check-in", daysFromNow: 30, assignee: "CS" }
  ];

  return { tasks };
};
```

Use **Iterator** to create each task from the array.

## Customization Ideas

### Keep your other tools up-to-date

* Create customer in billing system with an **HTTP Request**

### Conditional Actions

Use **Filter** actions to:

* Different onboarding for enterprise vs SMB
* Different assignees based on region
* Skip notifications for small deals

### Include Deal Details

Use **Code** action to format:

* Deal summary documents
* Handoff notes for CS team
* Custom onboarding checklists

## Related

* [Workflow Actions](/user-guide/workflows/capabilities/workflow-actions)
* [Send Emails from Workflows](/user-guide/workflows/capabilities/send-emails-from-workflows)